THE PROCESS

THE PROCESS

We have developed a thorough Branding Process to ensure we meet every clients expectations and create a brand that is truly unique and connects with your target audience. We’ll guide you through your Brand Journey every step of the way. We recommend clients complete The Signature Branding Package which is our foundation for brand collateral and web design. Have a read through our Branding Process for The Signature Branding Process below.

  • After our initial consult, you pay the 50% Deposit for the Package and we book you into our Studio Scheduling. You are sent the Online Branding Questionnaire, this gives us most of the information we require to strategise your brand. You will be asked to provide examples.

  • Let’s chat! We have reviewed your Questionnaire and completed our own research on your brand competitors, brand hero’s and brand tone. We discuss your answers more throughly to ensure we are on track.

  • We create your Brand Strategy Workbook which works as our Branding Brief throughout the Branding Process. We come back to you with your recommended Mood Board & Colour Palette.

  • Be patient, great things are happening! This is the longest part of the Branding Process. We are researching, planning and developing your brand. You are sent the Brand Proposal which covers your Colour Palette, Mood Board, Logo Suite, Icons, Typography, Patterns, Textures, Imagery & Brand Layouts.

  • Let’s check in! Throughout the process we have consults reviewing the brand development. We will be revising, refining & pushing your branding further until you are thoroughly satisfied.

  • All systems go! Once you have approved your branding, we create your Brand Guidelines. This covers your Colour Palette, Mood Board, Brand Identity, Icons, Typography, Patterns, Textures, Imagery & Brand Layouts. Our Brand Layouts cover Print, Social & Web Media to ensure a cohesive brand across all platforms.

  • Ready to launch! You will be sent your final Brand Kit which includes every file & colour format you’ll need for your Logo Design Suite as well as all your other files & your Brand Guidelines.

“In a word, amazing! Mel has a great eye for detail and aesthetics, a fast turnaround time and a knack for turning even the most mundane designs and concepts into pieces of art. I have trusted The Brandery for over 15 years across top tier brand, concept and promotional design.”

— ROWENA WILKINSON
WHAT PEOPLE ARE SAYING

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